Why would the publishers of a coloring book for children place a cigarette on the cover? I guess for the same reason there was this: Yes, Fred & Barney - friends of Samantha (according to the famous crossover episode) - also smoked tobacco! Shocking! But hey, it was the 1960s, a totally different time. Speaking of TV, advertising and the 60s, who wouldn't love to see a MAD MEN coloring book???